Strategy Session: $150
Coming up with a good strategy is tricky, especially when you don't have anyone to help you bat around a few ideas. This 90 minute strategy session is perfect if you want a sounding board, need to get a few questions answered, or just want to have a fresh set of eyes on a project. This is a full 90 minutes of uninterrupted time to focus on whatever you need. Need a little more time? An additional half-hour is just $50. Strategy Sessions are offered at a special rate to keep it affordable. To keep room in the schedule for other work, I am limiting the number of Strategy Sessions to 10 each month.
Email Marketing: $350/month
If you’d like someone else to take over your email marketing program, I can help. The basic plan includes a 30 minute strategy session and the distribution of up to four eNewsletters each month. If you provide me with additions to the list in an excel spreadsheet, I’ll manage the list for you. Sign up for six months and I’ll set up the eNewsletter template for you at no additional charge. Do you want a more comprehensive option? I'll write the copy for your eNewsletters! Prices start at $500/month.
The Social Media Start-Up Package: $250
If you want to get a start on integrating Facebook, YouTube, Twitter, Foursquare, Yelp and LinkedIn into your marketing program, I can help. An initial strategy session will help determine which platforms to use, where to access them, who should be a part of the team and what kind of support you will need to get up and running. I’ll then set you up on the platform of your choice and spend a little time focusing on strategy specific to that platform. I'll walk you through the entire process, step-by-step, answer your questions and get you started so you can confidently move forward on your own. Discounts are available for those wishing to get started on more than one platform.
The Website Start-Up Package: $3,500
A website is a great opportunity for you to tell people about your work and to share your passion. If you would like a website with an integrated blog, or just a site that you can update yourself - without having to know any code - I can help. In the start-up package, I walk you step-by-step through the process of creating a new website. I can help you select and register a domain name, define your site map, choose a template, improve search engine optimization and get your business email up and running. Already have a domain name? Don't worry. You won't have to change it! In this package, you provide the copy and the images for up to 10 pages, we work together to select a template, and then I get the site up and running! Websites in our start-up package will be built using Weebly, the same platform this site is built on. Do you want a more sophisticated website? I can tap into the talents of The Motley Crew to get you exactly what you want. Want someone else to write the copy? I can do that, too!
The Press Release Start-Up Package: $1,000
If you are not writing regular press releases about your company, you are missing a huge opportunity. A press release does more than simply let the media know what you are up to. Today's press releases reach out to media, bloggers and directly to your audience. They are powerful tools for driving traffic to your website and increasing search engine optimization. I will write two versions of your press release, one for traditional distribution and one for online distribution; identify three news outlets to receive the press release; set up an online media room with the distribution service of your choice, including company and staff profiles; and distribute the press release to three news outlets and the selected online news distribution service. Already set with an online distribution service? I will write and distribute your press release for a flat fee of $500 each.